年度	2016
全部作者	張愛華
論文名稱	張愛華*;董佩如;曾祥景, 2016.07, 'Consumers’ Response to Negative Corporate Social Responsibility Event: The Perspective of Construal Level Theory, ' Academy of Marketing Science 19th World Marketing Congress, Academy of Marketing Science.(*為通訊作者)
發表日期	2016-07-01
ISI Number	416872