| 年度 | 2019 |
|---|---|
| 全部作者 | 别莲蒂 |
| 论文名称 | Chen, Yu-Shan Athena*;Lien-Ti Bei, 2019, 'Free the Brand: How a Logo Frame Influences the Potentiality of Brand Extensions, ' Journal of Brand Management, Vol.26, No.4, pp.349–364.(SSCI)(*为通讯作者) |
| 卷数 | 423684 |
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