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别莲蒂, 2003, '消费者认知的厂商移转能力、产品制造困难度与品牌联想对品牌延伸合适性的影响, ' 台湾管理学刊, Vol.3, No.2, pp.65-84., vol. 142944, 2003 |
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别莲蒂;商倩凤, 2003, '企业采用创新技术之影响因素—以WAP 应用为例, ' 台大管理论丛, Vol.14, No.1, pp.217-261.(TSSCI), vol. 142942, 2003 |
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别莲蒂, 2003, '企业品牌伞策略之企业名称背书效果, ' 管理学报, Vol.20, No.6, pp.1175-1199.(TSSCI), vol. 142938, 2003 |
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Tsai, W. C.;Tai, W. T., 2003, 'Perceived importance as a mediator of the relationship between training assignment and training motivation, ' Personnel Review, Vol.32, No.2, pp.151-163.(SSCI), vol. 166212, 2003 |
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邱志圣;Cathy Cheng, 2003, 'Should A Company Have Message Boards on Its Web Sites., ' Should A Company Have Message Boards on Its Web Sites., Vol.0, No.0, pp.0., vol. 147621, 2003 |
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邱志圣, 2003, 'The Impact of Country of Origin on Pre-rial and Post-Trial Product Evaluations:The Moderating Effect of Consumer Expertise., ' Psychology & Marketing, Vol.0, No.0, pp.0.(SSCI), vol. 147620, 2003 |
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Chen, Chuen-Lung*;Lin, Rong-Ho;Zhang, Jianping, 2003, 'Genetic Algorithms for MD-Optimal Follow-up Designs/Computers and Operations Research, ' Computers and Operations Research, Vol.30, No.2, pp.232-252.(SCIE)(*为通讯作者), vol. 216607, 2003 |
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Chen, Y.L.;L.J. Shaio;K. Tang, 2003, 'Time Analysis for Planning a Path in a Time-Window Network, ' Journal of Operational Research Society, Vol.54, No.8, pp.860-870.(SCI), vol. 409967, 2003 |
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Tang, K.;L. Gong;D. S. Chang, 2003, 'Optimal Process Control Policies under a Time-Varying Cost Structure, ' European Journal of Operational Research, Vol.149, pp.197-210.(SCI), vol. 409966, 2003 |
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Sheng-Syan Chen;Kim Wai Ho;Kueh Hwa Ik;Cheng-few Lee, 2003, 'The Valuation of New Product Introductions under Uncertain Competition: A Real Option Approach, ' Advances in Financial Planning and Forecasting, Vol.11, pp.23-43., vol. 416497, 2003 |