年度 | 2016 |
---|---|
全部作者 | 张爱华 |
论文名称 | 张爱华*;董佩如;曾祥景, 2016.07, 'Consumers’ Response to Negative Corporate Social Responsibility Event: The Perspective of Construal Level Theory, ' Academy of Marketing Science 19th World Marketing Congress, Academy of Marketing Science.(*为通讯作者) |
发表日期 | 2016-07-01 |
ISI Number | 416872 |