年度 | 2012 |
---|---|
全部作者 | 李嘉林 |
论文名称 | 李嘉林*, 2012.08, 'Discussing the Changes of Consumer-based Brand Equity in Co-branding by Using a Quantitative Measure, ' 2012 Global Marketing Conference at Seoul, KOREAN ACADEMY OF MARKETING SCIENCE.(*为通讯作者) |
发表日期 | 2012-08-01 |
ISI Number | 379754 |