年度	2013
全部作者	楼永坚
论文名称	Joseph W. Chang*;楼永坚;You Lin, 2013.08, 'DISPROPORTIONATE POSITIVITY AND NEGATIVITY BIASES OF BRAND EXTENSION INFORMATION, ' Advances for Consumer Research, Association for Consumer Research.(*为通讯作者)
发表日期	2013-08-01
ISI Number	393449