年度	2018
全部作者	陈冠儒
论文名称	Yan Shan*;Kuan-Ju Chen;Jhih-Syuan Lin, 2018, 'When social media influencers endorse brands: The effects of self-influencer congruence, parasocial identification, and perceived endorser motives, ' the American Academy of Advertising Conference, American Academy of Advertising.(*为通讯作者)
ISI Number	423016