年度 2025
全部作者 陈冠儒
论文名称 Kuan-Ju Chen*, 2025.07, 'Developing the trans-parasocial relations scale for measuring engagement with influencer marketing, ' 2025 AMS World Marketing Congress, Academy of Marketing Science.(*为通讯作者)
发表日期 2025-07-01
ISI Number 134861