年度	2012
全部作者	陈建维
论文名称	Nai-Hwa Lien*;陈建维, 2012.08, 'Effect of Temproal Distance, Brand Concept, and Message Apeal on Teaser-Ad Effectiveness, ' 120th Annual Conference of the American Psychological Association, American Psychological Association.(*为通讯作者)
发表日期	2012-08-01
ISI Number	378368