年度	2009
全部作者	别莲蒂
论文名称	Bei, Lien-Ti,*;Chih-Ping Wang;Chi-Ping Lee, 2009.05, 'The Effects of Self-Congruency and Product Type on the Purchase Intention of Real versus Virtual Products, ' Annual Conference of Academy of Marketing Science (AMS).(*为通讯作者)
参考连结	http://nccur.lib.nccu.edu.tw/handle/140.119/45343
发表日期	2009-05-01
ISI Number	284677