2013 |
Kuan-Ju Chen*;Soobin Bae;Stephen Morgan;Stephanie Stevens;Jung Min Hahm;Leonard N. Reid, 2013, 'A content analysis of replications in consumer behavior journals, 1992-2011, ' the American Academy of Advertising Global Conference, American Academy of Advertising.(*为通讯作者), 2013 |
2013 |
Kuan-Ju Chen*;Jhih-Syuan Lin;Jung Hwa Choi;Jung Min Hahm, 2013, 'Would you be my friend? The uses of brand personification on Facebook for developing consumer-brand relationships, ' the American Academy of Advertising Global Conference, American Academy of Advertising.(*为通讯作者), 2013 |
2013 |
Jhih-Syuan Lin;Kuan-Ju Chen*;Yongjun Sung, 2013, 'Forgiving brand failures: The role of brand relationship commitment, ' the Frontiers in Service Conference, Frontiers in Service.(*为通讯作者), 2013 |
2013 |
Kuan-Ju Chen*, 2013, 'Critical political economy on social media: The power of audience, ' the annual conference of the Chinese Communication Society, Chinese Communication Society.(*为通讯作者), 2013 |
2013 |
Brusilovsky, P.;林怡伶*;Wongchokprasitti, C.;Britell, S.;Delcambre, L. M. L.;Furuta, R.;Chiluka, K.;Cassel, L. N.; Fox, E., 2013, 'Social navigation support for groups in a community-based educational portal, ' International Conference on Theory and Practice of Digital Libraries, TPDL.(*为通讯作者), 2013 |
2013 |
林怡安;郑宇庭*, 2013, '资料采矿在餐饮业顾客承诺预测模型上之应用, ' 2013海峡两岸CATI与数据挖掘合作20周年暨第十届中国数据挖掘与商业智能研讨会, 人民大学.(*为通讯作者), 2013 |
2013 |
张书瑜;郑宇庭*, 2013, '计数值模糊资料相关系数之研究及应用, ' 2013海峡两岸CATI与数据挖掘合作20周年暨第十届中国数据挖掘与商业智能研讨会, 人民大学.(*为通讯作者), 2013 |
2013 |
陈邦瑜;郑宇庭*, 2013, '资料采矿在中华职棒球员价值之应用, ' 2013海峡两岸CATI与数据挖掘合作20周年暨第十届中国数据挖掘与商业智能研讨会, 人民大学.(*为通讯作者), 2013 |
2013 |
陈竑廷;郑宇庭*, 2013, '资料采矿于乘用汽车产业之顾客关系管理研究, ' 2013海峡两岸CATI与数据挖掘合作20周年暨第十届中国数据挖掘与商业智能研讨会, 人民大学.(*为通讯作者), 2013 |
2013 |
黄敬尧;郑宇庭*, 2013, '看房客户买屋的成交因素分析, ' 2013海峡两岸CATI与数据挖掘合作20周年暨第十届中国数据挖掘与商业智能研讨会, 人民大学.(*为通讯作者), 2013 |