Year | 2007 |
---|---|
Authors | JYH-SHEN CHIOU |
Paper Title | 邱志聖*;Chia-Hung Hsieh;Chung-Chi Shen, 2007.05, 'Product Innovativeness, Trade Show Strategy and Trade Show Performance: The Case of Taiwanese Global Information Techonology Firm, ' Journal of Global Marketing,.(*為通訊作者) |
Vol.No | 252062 |
Date of Publication | 2007-05-01 |