Year 2012
Authors TZU-SHIAN HAN
Paper Title Chang, Aihaw*;Hsu-shin Chiang;Tzu-Shian Han, 2012.07, 'A multilevel investigation of relationships among brand-centered HRM, brand psychological ownership, brand citizenship behaviors, and customer satisfaction, ' European Journal of Marketing, Vol.5, No.46, pp.626-662.(SSCI)(*為通訊作者)
Vol.No 365459
Date of Publication 2012-07-01
Reference URL http://nccur.lib.nccu.edu.tw/handle/140.119/64204