Year	108
Project Category	MOST Projects
Project Title	品牌危機型式對不同品牌架構配置下的個別品牌信任與態度之影響：文化與消費者產品知識的干擾效果(1/3)
Participator	CHIOU JYH-SHEN
Job Title	Principal Investigator
Period	2019.08 ~ 2022.07
Unit	National Science and Technology Council