Year	91
Project Category	MOST Projects
Project Title	服務滿意、信任、與專屬性資產對顧客零售點忠誠之影響：探討零售業種與消費動機的干擾效果
Participator	CHIOU JYH-SHEN
Job Title	Principal Investigator
Period	2002.08 ~ 2003.07
Unit	National Science and Technology Council