| 2018 |
Hsin-Lu Chang;Yen-Chun Chou*;Dai-Yu Wu;Sou-Chein Wu, 2018.01, 'Will Firm’s Marketing Efforts on Owned Social Media Payoff? A Quasi-experimental Analysis of Tourism Products, ' Decision Support Systems, Vol.107, pp.13-25.(SSCI, SCI)(*为通讯作者), vol. 418144, Jan. 2018 |
| 2018 |
Hao, Ying;Robin K. Chou;Kuan-Chen Ko;Nien-Tzu Yang, 2018.01, 'The 52-Week High, Momentum, and Investor Sentiment, ' International Review of Financial Analysis, Vol.57, pp.167-183.(SSCI), vol. 418266, Jan. 2018 |
| 2018 |
Chuang, Ming-Che;Lin, Shih-Kuei;Chiang, Mi-Hsiu*, 2018.01, 'Pricing the Deflation Protection Option in TIPS Using an HJM Model with Inflation- and Interest-Rate Jumps, ' Journal of Derivatives, Vol.26, No.2, pp.50-69.(SCOPUS, EconLit,科技部财务领域国际期刊A Tier-2级)(*为通讯作者), vol. 421643, Jan. 2018 |
| 2018 |
Jerry T. Yang;Szu-Lang Liao;Jung-Home Chen*, 2018.01, 'Analyzing Target Redemption Forward Contracts under Levy Process, ' International Research Journal of Finance and Economics (EconLit), Vol.165, No.2018, pp.6-10.(*为通讯作者), vol. 417768, Jan. 2018 |
| 2018 |
Shwu-Min Horng*;Chia-Ling Chao, 2018.01, 'How Risk Tolerance Constrains Perceived Risk on Smartphone Users' Risk Behavior, ' Information Technology-New Generations (Part of Advances in Intelligent Systems and Computing), Vol.558, pp.67-72.(EI, SCOPUS)(*为通讯作者), vol. 429023, Jan. 2018 |
| 2018 |
Jin Su*;张爱华, 2018.01, 'Factors affecting college students’ brand loyalty toward fast fashion: A consumer-based brand equity approach, ' International Journal of Retail & Distribution Management, Vol.46, No.1, pp.90-107.(SCOPUS)(*为通讯作者), vol. 418810, Jan. 2018 |
| 2018 |
姚维仁*;金成隆;王肇蓝, 2018.01, '银行债务契约订定与财税差异之关联性, ' 会计评论, No.66, pp.1-39.(*为通讯作者), vol. 410059, Jan. 2018 |
| 2018 |
陈秉训*, 2018.01, '迈向旅馆业的着名商标—以智慧财产法院100年度行商诉字第59号行政判决为例, ' 专利师季刊, No.32, pp.27-45.(月旦法学知识库)(*为通讯作者), vol. 418243, Jan. 2018 |
| 2018 |
程兆庆;郑宇庭*;陈宗权, 2018.01, '应用商业智慧技术于信用卡违约风险之预测, ' Journal of Data Analysis, Vol.13, No.1, pp.21-33.(*为通讯作者), vol. 418928, Jan. 2018 |
| 2018 |
杨宛蓉;郑宇庭*;李绍纶;林岳龙, 2018.01, '应用资料采矿于顾客价值与商品购买规则之研究-以化妆品业为例, ' Journal of Data Analysis, Vol.13, No.1, pp.1-20.(*为通讯作者), vol. 418927, Jan. 2018 |