年度 | 2023 |
---|---|
全部作者 | 朴星俊 |
论文名称 | Sungjun (Steven) Park;Jin-Su Kang*;Gideon Markman, 2023.06, 'Can we serve both God and Money? The role of indirect appeal and its limitation, ' European Journal of Marketing, Vol.57, No.7, pp.1912-1938.(SSCI)(*为通讯作者) |
卷数 | 100396 |
发表日期 | 2023-06-01 |