2024 |
Gan, S*;Chen, LP;Yang, SF, 2024.03, 'A note on two estimators for dynamic covariance matrix, ' ICMASTAS, ICMASTAS.(*为通讯作者), Mar. 2024 |
2024 |
Joseph C. Chang;楼永坚, 2024.02, 'Brand Diversity and Similarity Effects on Brand Perceptions, ' 2024 AMA Winter Academic Conference, American Marketing Conference., Feb. 2024 |
2024 |
Cong-Minh Dinh;Yen-Yu Chen;Mai Pham Xuan Ban;Ching-Wei Liao;Sungjun (Steven) Park*, 2024.02, 'Meta-analysis: Consumer Adoption of Artificial Intelligence and the Internet of Things (AIoT), ' American Marketing Association (AMA), American Marketing Association (AMA), pp.in-press.(*为通讯作者), Feb. 2024 |
2024 |
Xiao Wei;Yi Shin Liang;Sungjun (Steven) Park*, 2024.02, 'Embracing Green: Luxury Brands’ Advertising for Electric Vehicles, ' American Marketing Association (AMA), American Marketing Association (AMA).(*为通讯作者), Feb. 2024 |
2024 |
Van der Stede, W.*;A. Wu;S. Wu., 2024.01, 'Employee Self-Ratings in Performance Evaluations, ' MAS 2024, AAA.(*为通讯作者), Jan. 2024 |
2024 |
Yin-Hsuan Sung*;Shih-Yi Chien*;Fang Yu*, 2024.01, 'Preliminary Validation of Explainable AI Interfaces across Heuristics and Information Transparency, ' The 4th IEEE International Conference on Human-Machine Systems (ICHMS), IEEE.(DBLP, IEEE)(*为通讯作者), Jan. 2024 |
2024 |
Cheng-Yao Guo;Fang Yu*, 2024.01, 'Sugar-coated poison defense on deepfake face-swapping attacks, ' The 5th ACM/IEEE International Conference on Automation of Software Test (AST@ICSE 2024) co located with the 46th International Conference on Software Engineering, ACM/IEEE.(ACM, DBLP, IEEE)(*为通讯作者), Jan. 2024 |
2024 |
Chia-chi (Maggie) Lee;Sungjun (Steven) Park*, 2024, 'Virtual Influencers: Does Self-Image Congruence with Consumers Matter?, ' American Marketing Association (AMA), American Marketing Association (AMA).(*为通讯作者), 2024 |
2023 |
陈思如*;柯玉佳, 2023.12, '探究创新生态系统形成之策略利基管理:以台湾居家能源管理发展为例, ' 2023中华民国科技管理学会年会暨论文研讨会, 中华民国科技管理学会、朝阳科技大学.(*为通讯作者), Dec. 2023 |
2023 |
朱冠颖;朱芳妮;陈明吉, 2023.12, '央行之地区性选择性信用管制是否能有效抑制房价?, ' 中华民国住宅学会2023年年会, 中华民国住宅学会., Dec. 2023 |