期刊論文

年度 論文名稱
2011 Bei, Lien-ti*;Chi-Hsien Chu;Yung-Cheng Shen, 2011, 'Positioning Brand Extensions in Comparative Advertising: An Assessment of the Roles of Comparative Brand Similarity, Comparative Claims, and Consumer Product Knowledge, ' Journal of Marketing Communications, Vol.17, No.4, pp.229-244.(*為通訊作者), vol. 310055, 2011
2011 Yu, T-Y*;Tsai, C;Huang, J-C;Chen, C-L, 2011, 'Applying Simulation Optimization to Dynamic Financial Analysis for the Asset-Liability Management of a Property-Casualty Insurer, ' Applied Financial Economics, Vol. 21 (7), pp. 505-518, Vol.21, No.7, pp.505-518.(國科會財務領域B+級期刊)(*為通訊作者), vol. 349170, 2011
2011 楊曉文*, 2011, 'Securitization and Tranching Longevity and House Price Risk for Reverse Mortgage Products, ' The Geneva Papers on Risk and Insurance - Issues and Practice, pp.648-674.(SSCI)(*為通訊作者), vol. 425144, 2011
2011 Yanzhi Wang;Sheng-Syan Chen;Yen-Ting Cheng, 2011, 'Revisiting Corporate Dividends and Seasoned Equity Issues, ' Review of Quantitative Finance and Accounting, Vol.36, No.1, pp.133-151., vol. 416374, 2011
2011 Chia-Ching Chang;Sheng-Syan Chen;Robin K. Chou;Chin-Wen Hsin, 2011, 'Intraday Return Spillovers and Its Variations across Trading Sessions, ' Review of Quantitative Finance and Accounting, Vol.36, No.3, pp.355-390., vol. 416372, 2011
2011 Sheng-Syan Chen;Robin K. Chou;Yun-Chi Lee, 2011, 'Bidders’ Strategic Timing of Acquisition Announcements and the Effects of Payment Method on Target Returns and Competing Bids, ' Journal of Banking and Finance, Vol.35, No.9, pp.2231-2244.(SSCI), vol. 416276, 2011
2011 Sheng-Syan Chen;I-Ju Chen, 2011, 'Inefficient Investment and the Diversification Discount: Evidence from Corporate Asset Purchases, ' Journal of Business Finance and Accounting, Vol.38, No.7&8, pp.887-914.(SSCI), vol. 416274, 2011
2011 林怡伶*;Peter Brusilovsky;Daqing He, 2011, 'Improving Self-Organising Information Maps as Navigational Tools: A Semantic Approach., ' Online Information Review, Vol.35, No.3, pp.401-424.(SCIE, EI, DBLP, SCI, SCOPUS)(*為通訊作者), vol. 418245, 2011
2011 李仁芳;高鴻翔*, 2011, '掌握價值活動重組契機-後進廠商的邊陲進入策略, ' 管理評論, Vol.30, No.1, pp.1~16.(TSSCI)(*為通訊作者), vol. 362868, 2011
2011 李仁芳;高鴻翔*, 2011, '快速試驗、精簡多餘、靈活整合的山寨創新學----以中國大陸山寨手機廠商為例, ' 中山管理評論, Vol.19, No.3, pp.547~586.(TSSCI)(*為通訊作者), vol. 362867, 2011