期刊論文
年度 論文名稱
2004 Chang, J.;C. Ou;A. Wu, 2004, 'Compensation Strategy and Organizational Performance: Evidence from the Banking Industry in an Emerging Economy, ' Advamces in Management Accounting, Vol.12, pp.137-150., vol. 157268, 2004
2004 O''Conner, N.;C. Chow;A. Wu, 2004, 'The Adoption of “Western” Management Accounting/ Controls in China’s State-owned-enterprises During Economic Transition, ' Accounting, Organizations and Society, Vol.29, No.3-4, pp.349-375.(SSCI), vol. 157263, 2004
2004 別蓮蒂, 2004, '影響企業品牌傘策略背書效果的因素, ' 中山管理評論, Vol.12, No.2, pp.269-305.(TSSCI), vol. 198934, 2004
2004 別蓮蒂, 2004, '優勢與平位比較性廣告之策略運用及溝通效果, ' 管理學報, Vol.21, No.1, pp.47-62.(TSSCI), vol. 198933, 2004
2004 Lien-Ti Bei;Richard Widdows;Etta Y. I. Chen, 2004, 'Consumers'' Online Information Search Behavior and the Phenomena of Search versus Experience Products., ' Journal of Family and Economic Issues, Vol.25, No.4, pp.449-467., vol. 162238, 2004
2004 Lien-Ti Bei;Etta Y. I. Chen;Jong-Youn Rha;Richard Widdows, 2004, 'Consumers'' Online Information Search for a New Restaurant for Dining-Out: A Comparison of US and Taiwan Consumers, ' Journal of Food Service Business Research, Vol.6(3), No.1, pp.15-36., vol. 142948, 2004
2004 邱志聖, 2004, 'The Antecedents of Consumers'' Loyalty toward Internet Service Providers., ' The Antecedents of Consumers'' Loyalty toward Internet Service Providers., Vol.41, No.6, pp.685-695.(SSCI), vol. 147612, 2004
2004 Chen, Chuen-Lung;Kaber DB*;Dempsey PG, 2004, 'Using feedforward neutral networks and forward selection of input variables for an ergonomics data classification problem, ' Human Factors & Ergonomics in Manufacturing, Vol.14, No.1, pp.31-49.(SCIE)(*為通訊作者), vol. 160310, 2004
2004 邱志聖;Chia-Hung Hsieh;Chin-Hsien Yang, 2004, 'The Effect of Franchisor''s Communication, Service Assistance, and Competitive Advantage on Franchisee''s Intention to Remain in the Franchise System., ' Journal of Small Business Management, Vol.42, No.1, pp.19-36.(SSCI), vol. 147622, 2004
2004 陳明吉;羅容恆;王達榮, 2004, '推動不動產投資信託之資金來源分析, ' 經社法治論叢, No.33, pp.77-115., vol. 405548, 2004