期刊論文

年度 論文名稱
2011 蘇瓜藤*;王全三, 2011, '企業評價於私募增資中的運用與展望, ' 會計研究月刊, No.312, pp.80-88.(*為通訊作者), vol. 403053, 2011
2011 吳安妮*;J. Chang;C. Chow;G. Singh, 2011, 'The Impact of Performance Measurement Systems as Enablers of Human Resource Management on Firm Performance, ' Journal of Management Accounting Studies, Vol.2, No.2, pp.1-25.(*為通訊作者), vol. 408812, 2011
2011 Amy E. Randel*;吳安妮, 2011, 'Need for Power, Collective Identity, and Political Skill: An Investigation in Taiwan., ' The Journal of Social Psychology., Vol.151, No.4, pp.395-398.(SSCI)(*為通訊作者), vol. 319321, 2011
2011 Joanan Ho*;Anne Wu;Sean Xu, 2011, 'Corporate Governance and Returns on Information Technology Investments: Evidence from an Emerging Market, ' Strategic Management Journal, Vol.32, No.6, pp.595-623.(SSCI)(*為通訊作者), vol. 303433, 2011
2011 Hung-Chao Yu*, 2011, 'Legal Systems and Auditor Independence, ' Review of Accounting Studies (科技部會計學門 A+ 期刊), Vol.16, No.June, pp.377-411.(SSCI)(*為通訊作者), vol. 317765, 2011
2011 Tsai, Meng-Chun*;Yung-Chien Lou;Lien-Ti Bei;Kent B. Monroe, 2011, 'Is the New Product Yours or Mine? A linguistic Perspective on Composite Brand Extensions., ' MSI reports, Working Paper Series, Vol.11, No.108, pp.NA.(*為通訊作者), vol. 361743, 2011
2011 別蓮蒂*;陳怡穆, 2011, '廣告量對品牌態度與購買率之長期影響, ' 管理學報, Vol.28, No.6, pp.545-563.(TSSCI)(*為通訊作者), vol. 339761, 2011
2011 Shen, Yung-Cheng*;Lien-ti Bei*;Chi-Hsien Chu, 2011, 'Consumer Evaluations of Brand Extension: the Roles of Case-based Reminding on Brand-to-brand Similarity., ' Psychology and Marketing, Vol.28, No.1, pp.91-113.(SSCI)(*為通訊作者), vol. 310811, 2011
2011 Bei, Lien-ti*;Chi-Hsien Chu;Yung-Cheng Shen, 2011, 'Positioning Brand Extensions in Comparative Advertising: An Assessment of the Roles of Comparative Brand Similarity, Comparative Claims, and Consumer Product Knowledge, ' Journal of Marketing Communications, Vol.17, No.4, pp.229-244.(*為通訊作者), vol. 310055, 2011
2011 Yu, T-Y*;Tsai, C;Huang, J-C;Chen, C-L, 2011, 'Applying Simulation Optimization to Dynamic Financial Analysis for the Asset-Liability Management of a Property-Casualty Insurer, ' Applied Financial Economics, Vol. 21 (7), pp. 505-518, Vol.21, No.7, pp.505-518.(國科會財務領域B+級期刊)(*為通訊作者), vol. 349170, 2011