研討會論文

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年度 論文名稱
2013 Kuan-Ju Chen*;Jhih-Syuan Lin;Jung Hwa Choi;Jung Min Hahm, 2013, 'Would you be my friend? The uses of brand personification on Facebook for developing consumer-brand relationships, ' the American Academy of Advertising Global Conference, American Academy of Advertising.(*為通訊作者), 2013
2013 Jhih-Syuan Lin;Kuan-Ju Chen*;Yongjun Sung, 2013, 'Forgiving brand failures: The role of brand relationship commitment, ' the Frontiers in Service Conference, Frontiers in Service.(*為通訊作者), 2013
2013 Kuan-Ju Chen*, 2013, 'Critical political economy on social media: The power of audience, ' the annual conference of the Chinese Communication Society, Chinese Communication Society.(*為通訊作者), 2013
2013 黃敬堯;鄭宇庭*, 2013, '看房客戶買屋的成交因素分析, ' 2013海峡兩岸CATI與數據挖掘合作20周年暨第十屆中國數據挖掘與商業智能研討會, 人民大學.(*為通訊作者), 2013
2013 楊志清;鄭宇庭*, 2013, 'The Application of Fuzzy Interval Correlation Evaluating the Relationship between Transportation Engineering and Air Pollution, ' 2013海峡兩岸CATI與數據挖掘合作20周年暨第十屆中國數據挖掘與商業智能研討會, 人民大學.(*為通訊作者), 2013
2013 Yeh, Bi-Ling;Wu, Se-Hwa, 2013, 'From abandoned resources to reborn of culture assets: The governance of value creation in culture ecology, '., 2013
2013 Kuan-Ju Chen*;Joe Phua, 2013, 'Does culture matter in sport? The moderating role of cultural identity in self-expressive identification and sport engagement, ' the annual conference of the Association for Education in Journalism and Mass Communication, Association for Education in Journalism and Mass Communication.(*為通訊作者), 2013
2013 陳明吉, 2013, '台灣住宅金融與購屋貸款制度之發展, ' 世界華人不動產學會第五屆年會, 世界華人不動產學會., 2013
2012 Chih-Hung Peng*;Benjamin Herndon;Sandra A. Slaughter, 2012.12, 'Interactive Technology, Expertise & Group Decision Making” International Conference on Information Systems, ' ICIS 2012 Proceedings, Association for Information Systems.(*為通訊作者), Dec. 2012
2012 孫玉齡*;許牧彥, 2012.12, '醫師採用創新產品之影響因素─以採用心臟支架之情境為例, ' 科技管理學會年會暨論文研討會, 科技管理學會.(*為通訊作者), Dec. 2012