研討會論文

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年度 論文名稱
2010 謝耀龍*;Bingfei E. Wang, 2010.07, 'Relationship Marketing in the Hotel Industry of Taiwan: A Case Study, ' 2010 APTA Annual Conference Proceedings, pp.19-22.(*為通訊作者), Jul. 2010
2010 Huang, Eugenia;Tang, Chinhan;Lin, Mlnchun, 2010.07, 'The Intention of Selecting Agile System Development Methodology among New Generation of Software Developer, ' Proceedings of 20th International Conference on Pacific Rim Management, ACME., Jul. 2010
2010 Chang, Chiung-Yun*;Woo-Tsong Lin, 2010.07, 'A Model of Trust Function to Study Will of Information Sharing between Partners, ' Proceedings of the Joint Conference of the 4th International Conference on Operations and Supply Chain Management and the 15th Asia Pacific Decision Sciences Institute.(*為通訊作者), Jul. 2010
2010 Tsung-Chi Cheng;Wei-jen Wen*, 2010.07, 'Arts Attendance in Taiwan, ' Proceedings of the Annual Convention of Japan Association for Cultural Economics 2010 in Kobe, Japan Association for Cultural Economics, pp.152-153.(*為通訊作者), Jul. 2010
2010 簡睿哲, 2010.07, 'Drivers and Outcomes of Key Account Management, ' Center of International Business (CIBER) 2010 Conference, Manchester Business School UK., Jul. 2010
2010 陳建維;練乃華*, 2010.07, 'A Resource-Based View of Marketing Communications for International Product Launch, ' BAI 2010 International Conference on Business and Information.(SSCI)(*為通訊作者), Jul. 2010
2010 吳啟銘*, 2010.07, 'Liquidity Discount in Valuing unlisted targets--Japanese M&A market evidence, ' International Symposium on Finance and Accounting, ISFA organizers.(*為通訊作者), Jul. 2010
2010 吳啟銘, 2010.07, 'Do Taiwan REITs add value to investment portfolios during recent financial crisis period?, ' 世界華人不動產學會(GCREC) 2010年會, 世界華人不動產學會., Jul. 2010
2010 白佩玉*, 2010.07, 'Member acquisition in online communities: an investigation of the antecedents and outcomes of initial trust., ' 2010 Academy of Marketing Conference.(*為通訊作者), Jul. 2010
2010 洪為璽*, 2010.07, 'A Methodology for Evaluating Whether Web Sites Support Their Organizational Critical Activities, '.(*為通訊作者), Jul. 2010