Year	2012
Authors	AI-HWA CHANG
Paper Title	張愛華*;江旭新;韓志翔, 2012.07, 'The Multilevel Relationship between Corporate Branding and Brand Equity, ' Proceedings of 2012 Global Marketing Conference, Korean Scholars of Marketing Science.(*為通訊作者)
Date of Publication	2012-07-01
ISI Number	370643