Year	2016
Authors	AI-HWA CHANG
Paper Title	張愛華*;董佩如;曾祥景, 2016.07, 'Consumers’ Response to Negative Corporate Social Responsibility Event: The Perspective of Construal Level Theory, ' Academy of Marketing Science 19th World Marketing Congress, Academy of Marketing Science.(*為通訊作者)
Date of Publication	2016-07-01
ISI Number	416872