Year 2005
Authors LIEN-TI BEI
Paper Title Chih-Yun Wu*;Lien-Ti Bei;Zeng-Long Huang, 2005.09, 'The Influence of Culture Difference on the Display of Brand Personality and Self Concept, ' Consumer Personality and Research Methods 2005 Conference.(*為通訊作者)
Reference URL http://nccur.lib.nccu.edu.tw/handle/140.119/24915
Date of Publication 2005-09-01
ISI Number 192073