| Year | 2014 | 
|---|---|
| Authors | EUGENIA HUANG | 
| Paper Title | Eugenia Y. Huang*;Kuang Li Hung, 2014.08, 'Understanding Mobile Apps Purchase: The Effect of Free Trial and Online Consumer Review, ' 74th Annual Meeting of the Academy of Managemen, Academy of Management.(*為通訊作者) | 
| Date of Publication | 2014-08-01 | 
| ISI Number | 403322 | 
 
            
 
      