| Year | 2018 |
|---|---|
| Authors | RUEY-LIN HSIAO |
| Paper Title | Hsiao, R. L.;Dale Hsu*;Ashira Yang, 2018.09, 'Orchestrating Surprise: Reframing Users' Negative Senses for Service Innovation in Museum Shop, ' 38th. SMS Annual Conference, Strategic Management Society.(*為通訊作者) |
| Date of Publication | 2018-09-01 |
| ISI Number | 423768 |
