Year 1997
Authors LIEN-TI BEI
Paper Title Lien-Ti Bei;Richard Heslin, 1997.10, 'The Consumer Reports Mindset: Who Seeks Value-The Involved or the Knowledge?, ' Advances in Consumer Research Vol. 14, pp.151-158.
Reference URL http://nccur.lib.nccu.edu.tw/handle/140.119/24892
Date of Publication 1997-10-01
ISI Number 171248