Year | 1997 |
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Authors | LIEN-TI BEI |
Paper Title | Lien-Ti Bei;Richard Heslin, 1997.10, 'The Consumer Reports Mindset: Who Seeks Value-The Involved or the Knowledge?, ' Advances in Consumer Research Vol. 14, pp.151-158. |
Reference URL | http://nccur.lib.nccu.edu.tw/handle/140.119/24892 |
Date of Publication | 1997-10-01 |
ISI Number | 171248 |