Year | 2004 |
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Authors | LIEN-TI BEI |
Paper Title | Lien-Ti Bei;Yung-Chien Lou, 2004, 'The 9-Ending Prices Effect on Attention in an Eastern Culture: Implications for Cross-Cultural Pricing Research, ' The 11th InternationalConference of the European Institute of Retailing and Services Studies, Prague, Czech Republic. |
Reference URL | http://nccur.lib.nccu.edu.tw/handle/140.119/45330 |
ISI Number | 142974 |