Year | 2006 |
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Authors | LIEN-TI BEI |
Paper Title | Xia, Kong-Ning*;別蓮蒂, 2006.05, 'The Effects of Moods on Consumers’ Cognition of Product Attributes, ' The 25th Annual Advertising & Consumer Psychology Conference, Society for Consumer Psychology (SCP).(無)(*為通訊作者) |
Reference URL | http://nccur.lib.nccu.edu.tw/handle/140.119/45357 |
Date of Publication | 2006-05-01 |
ISI Number | 262830 |