Conference Paper

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Year Paper Title
2010 Gong, Y.*;Wang, M.;Huang, J. C., 2010, 'Goal Orientation-based Information Seeking: A Conceptual and Empirical Foundation, ' 2010 Annual Meeting of the Academy of Management, Academy of Management.(*為通訊作者), 2010
2010 Chen, Etta Y.I.;Lien-Ti Bei, 2010, 'The Influences of Price Dispersion and the Manufacturer''s Suggested Price on Consumers'' Boundaries of Acceptable Price: Expected Price as a Mediator, ' 2010 Global Marketing Conference., 2010
2010 Tsai, W. C.;Chen, H. Y.;Wu, T. Y.;Chiou, X. Y., 2010, 'Supervisory guidance and employee positive affective displays: The mediating role of employee perceived display rules and the moderating role of abusive supervision, ' the Asia Academy of Management Annual Meeting, the Asia Academy of Management., 2010
2010 Tsai, W. C.;Huang, C. H.;Kang, C. L., 2010, 'Why do some applicants choose low-pay jobs? The compensatory effects of non-pecuniary job attributes, ' the Academy of Management Annual Meeting, the Academy of Management., 2010
2010 Kao, Hung-hsiang*;Lee, Jen-Fang, 2010, 'The Shanzhai Way of Innovation: Quick test-and-learn, minimal redundancy, and flexible integration-- The case of Shanzhai mobile phone players in China, ' IAMOT2010, Cairo, Egypt, IAMOT.(*為通訊作者), 2010
2010 李仁芳;高鴻翔*, 2010, '山寨創新模式與智財權議題之探討, ' 第八屆海峽兩岸智慧財產權學術交流研討會, 政治大學智慧財產研究所、政治大學科技管理研究所、磐安智慧財產教育基金會、台灣技術經理人協會.(*為通訊作者), 2010
2010 陳雨農;鄭宇庭, 2010, '應用資料採礦技術於數位相機產業之行銷策略分析, ' 第七屆中國數據挖掘與商業智能研討會暨海峽兩岸應用統計研討會, 北京人民大學., 2010
2010 蔡依庭;鄭宇庭, 2010, '應用資料採礦技術於電影市場研究, ' 第七屆中國數據挖掘與商業智能研討會暨海峽兩岸應用統計研討會, 北京人民大學., 2010
2010 林建宇;鄭宇庭, 2010, '以資料採礦方法探討國內數為落差之現象, ' 第七屆中國數據挖掘與商業智能研討會暨海峽兩岸應用統計研討會, 北京人民大學., 2010
2010 陳雨農;鄭宇庭, 2010, '應用資料採礦技術於數位相機產業之行銷策略分析, ' 2010兩岸應用統計學術研討會, 台北大學., 2010