2017 |
張愛華*;董珮如;黃韋仁, 2017.06, '社群媒體的廣告評論對於消費者反應之影響, ' 新環境趨勢下的消費行為與行銷策略, 中華民國管理科學學會.(*為通訊作者), Jun. 2017 |
2017 |
黃家齊*;吳恬妤;廖巍庭, 2017.06, 'A Multi-level Study on Relationship of Team goal Orientation with Team Innovation and Individual Innovative Behavior: The Mediating Effect of Team Task Reflexivity, ' 10th Asia Academy of Management and 10th Taiwan Academy of Management Joint Conference, AAOM & TAOM.(*為通訊作者), Jun. 2017 |
2017 |
別蓮蒂*;成力庚, 2017.06, '主觀產品知識與素樸理論對產品資訊中遺漏訊息推論的影響, ' 新環境趨勢下的消費行為與行銷策略研討會, 管理學報.(*為通訊作者), Jun. 2017 |
2017 |
Lin, W. T.;C. L. Lee, 2017.06, 'Firms strategies, business group, and external equity for IPO firms: Signal theory, ' 10th Asia Academy of Management Conference and 10th Taiwan Academy of Management Conference, TAOM and AAOM., Jun. 2017 |
2017 |
Chun-Yuan Chen*;Yu-Chien Hsu, 2017.06, 'The Transparency in Insurance Regulation and Sanction: An Empirical Study in Taiwan, ' Law and Society Annual Conference 2017, Law and Society Association.(*為通訊作者), Jun. 2017 |
2017 |
陳俊元*, 2017.06, '從寶萬之爭看保險資金運用之監理, ' 第三屆兩岸保險法學者論壇, 東南大學.(*為通訊作者), Jun. 2017 |
2017 |
林信助*, 2017.06, 'Herding and Returns on Taiwan's Stock Market, ' WEAI 92nd Annual Conference, Western Economic Association International.(*為通訊作者), Jun. 2017 |
2017 |
楊健威 Chien-wei Yang*, 2017.06, '禁忌、文本移植、翻譯實踐:《西行漫記》的兩岸移動/Taboo, Transplanted text, and Translation Practices: Red Star over China and Translation Travel, ' 第21屆口筆譯教學國際學術研討會, Graduate Institute of Translation and Interpretation.(*為通訊作者), Jun. 2017 |
2017 |
別蓮蒂*;蔡介立;楊偉顥;游婉雲, 2017.06, '以眼動注視反應探討品牌識別標誌之美感判斷歷程, ' 新環境趨勢下的消費行為與行銷策略研討會, 管理學報.(*為通訊作者), Jun. 2017 |
2017 |
黃增隆*;別蓮蒂;樓永堅, 2017.06, '以自發性導引法再探虛擬世界中的沉浸體驗, ' 新環境趨勢下的消費行為與行銷策略研討會, 管理學報.(*為通訊作者), Jun. 2017 |