Conference Paper

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Year Paper Title
2015 諶家蘭*;Yang, 2015, 'Vocabulary Development in Data Analytics, ' American Accounting Association Annual Meeting, American Accounting Association.(*為通訊作者), 2015
2015 Yang, Y.-C.*;林怡伶;Chao, W. S., 2015, 'An architecture-oriented design method for human-computer interaction systems, ' HCI International, HCI.(*為通訊作者), 2015
2015 Joe Phua*;Po-Lin Pan;Kuan-Ju Chen, 2015, 'Fan identification and brand preferences on social media sites: Effects of BIRGing and CORFing on sport fans' evaluations of endorsed brands, ' the American Academy of Advertising Conference, American Academy of Advertising.(*為通訊作者), 2015
2015 Jhih-Syuan Lin*;Yongjun Sung;Kuan-Ju Chen, 2015, 'Stay of Leave: Examining the effect of brand identity fusion on consumers’ responses to brand transgressions, ' the Association for Consumer Research Conference, Association for Consumer Research.(*為通訊作者), 2015
2015 Jhih-Syuan Lin*;Kuan-Ju Chen;Yongjun Sung, 2015, 'How Pinteresting! Exploring global brands’ visual brand identity strategies, ' the Association for Consumer Research Conference, Association for Consumer Research Conference.(*為通訊作者), 2015
2015 Jhih-Syuan Lin;Kuan-Ju Chen*, 2015, 'Brand personification: An examination of the antecedents and consequences of consumer anthropomorphism, ' the annual conference of the Chinese Communication Society, Chinese Communication Society.(*為通訊作者), 2015
2014 Hung,W.H;Hung, C.L;Chang, L.M, 2014.12, 'Aligning Information Technology Capabilities with Organizational Critical Activities, ' Proceedings of Information Systems and International Management Forum, National Cheng Kung University., Dec. 2014
2014 Lin, Han-Chou*;Yang, Heng-Li, 2014.12, 'Two-Stage Model for Exchange Rate Forecasting by EMD and Random Forest, ' 14th International Conference on Electronic Business (ICEB), International Consortium of Electronic Business.(*為通訊作者), Dec. 2014
2014 Weng, Wei-Hsiu*;Woo-Tsong Lin, 2014.12, 'A Scenario Analysis of Wearable Interface Technology Foresight, ' Proceedings of the Fourteenth International Conference on Electronic Business (ICEB 2014), ICEB and Taiwan Chapter of Association for Information Systems.(*為通訊作者), Dec. 2014
2014 Wei-jen Wen;Wen-Chieh Lee*;Keng-Chia Chen, 2014.12, 'Vertical Merger Facilitation in Cournot Oligopolies with Complementary Inputs, ' 台灣經濟學會、台灣效率與生產力學會2014年聯合年會, 台灣經濟學會.(*為通訊作者), Dec. 2014