活動資訊
l 日期:2025年11月14日~15日
l 地點:中興大學社管大樓(上課教室另行通知錄取學生)
本次工作坊邀請Professor Jean-François Hennart蒞臨主講，工作坊分成兩個場次報名。
l 大師講座(Master Lecture) Nov.14 (Fri.) 1:30-4:30PM 將深入討論學術研究和出版--為何需要商業研究、良好商業理論的構成要素、理論對商界和政府的實務意涵。
l 大師班 (Master Class) Nov.15 (Sat.) 10:00AM-4:00PM 歡迎高年級商管博士生，尤其企業國際化策略、國際貿易相關領域、英語問答流利的同學報名，上限25人。請上傳完整報名文件，包括簡歷 (研究經驗、專長領域、語言能力)、閱讀心得 (請撰寫關於Hennart & Verbeke 2022的兩頁A4簡短評論)。十月底前會寄送閱讀教材給符合資格的同學。
歡迎博士班同學報名參加，10月30日前將寄送錄取通知。
報名截止日期 2025 年 10 月 19 日前
報名網址: https://forms.gle/FU6iXs3oBFGJrUYs7
講者介紹
Jean-François Hennart 教授是美國國際企業學會 (Academy of International Business) 和歐洲國際企業學會 (European International Business Academy) 的終身院士 (Senior Fellow)，是過去半個世紀的企業海外直接投資理論 (Foreign direct investment) 發展過程中，最重要、最富遠見的當代學者之一。
Hennart教授的研究涵蓋跨國企業 (MNE)、海外市場進入模式 (Foreign entry mode)和企業合資 (Joint venture) 等策略議題，他開創性地將經濟學中的交易成本理論發展到國際企業研究。大型企業的海外進入模式研究，如上世紀日本企業的大規模對美投資，是他早期研究的重心，與今日台灣科技製造業的境遇有諸多相似之處。
他長期擔任了歐洲國際商業學會博士生研習會 (EIBA Doctoral Symposium) 的主席，培育無數後進。投身國際企業策略研究近半世紀，Hennart教授仍是當今國際商業研究領域的重要學者，在Google Scholar上累計引用超過26,000次，是《Journal of International Business Studies》和多個商學研究頂級期刊的編委。他近年的研究也擴及新興市場的跨國企業、新生跨國公司、家族企業的國際化、跨國貿易數據等議題。
如有任何問題，歡迎聯繫
興大管院王小姐
email: cssm@nchu.edu.tw
電話:04-22840808*564
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Research Methodology and Academic Writing for PhD students
November 14-15, 2025 (Fri-Sat.)
About the Speaker
Professor Jean-François Hennart is a Fellow of the Academy of International Business (AIB) and the European International Business Academy (EIBA), and is one of the most important and contemporary scholars in the development of foreign direct investment (FDI) theory over the past half-century.
Professor Hennart's research encompasses strategic issues, including multinational enterprises (MNEs), foreign market entry modes, and joint ventures. He pioneered the application of transaction cost theory from economics to the field of international business research. His early research focused on the foreign entry decisions of large corporations, such as the Japanese investments in the United States in the last century, which shares many similarities with the current situation facing Taiwan's technology-intensive manufacturing industries.
He served for many years as co-chair of the European International Business Academy (EIBA) Doctoral Tutorial, nurturing countless junior scholars. After nearly half a century of dedication to international business strategy research, Professor Hennart remains a leading scholar in the field of international business studies today, with over 26,000 citations on Google Scholar.
He serves as consulting editor at the Journal of International Business Studies (JIBS) and on the editorial boards of multiple top-tier business research journals. His recent research has also expanded to topics such as MNEs from emerging markets, born-globals, the internationalization of family firms, and international trade data.
Master Lecture Nov.14 (Fri.) 1:30-4:30 PM
The Master Lecture is an in-depth discussion on academic research and publication—why business research is needed, the elements of a good business theory, and the practical implications of theory for real-world business and public policy. PhD students in Business Administration, Strategy and Economics, Trade and FDI are welcome to register. Please fill out complete registration information. Maximum capacity: 120 people. Reading materials (PPT) will be sent to students who have successfully registered.
Master Class Nov.15 (Sat.) 10:00 AM-4:00 PM
The Master Class welcomes business PhD students at advanced stages, particularly those who are in fields related to corporate FDI, internationalization strategy, international trade, and are fluent in English conversation. Maximum capacity: 25 people. Please submit the following documents: CV (research experience, areas of expertise, language abilities), Critical review (a two-page A4 brief commentary on Hennart & Verbeke 2022). Reading materials will be sent to qualified students by the end of October.
Reference
"Hennart, J.F. and Verbeke, A., 2022. Actionable and enduring implications of Oliver Williamson's transaction cost theory. Journal of International Business Studies, 53(8), pp.1557-1575."
Venue
Social Science and Management Building, 145 Xingda Rd., South Dist., Taichung City 40227, Taiwan
Contact us: cssm@nchu.edu.tw
Registration
https://forms.gle/nhLkGjAEPeoWGcNQ9
