Year 2012
Authors AI-HWA CHANG
Paper Title 張愛華;江旭新*;韓志翔, 2012.06, 'A multilevel investigation of relationships among brand-centered HRM, brand psychological ownership, brand citizenship behaviors, and customer satisfaction, ' European Journal of Marketing, Vol.46, No.5, pp.626-662.(SSCI)(*為通訊作者)
Vol.No 318704
Date of Publication 2012-06-01
Reference URL http://nccur.lib.nccu.edu.tw/handle/140.119/64204