Year	2013
Authors	AI-HWA CHANG
Paper Title	張愛華;Sara H. Hsieh*; Timmy H. Tseng, 2013.08, 'Online Brand Community Response to Negative Brand Events: the Role of Group eWOM, ' Internet Research, Vol.23, No.4, pp.414-438.(SSCI)(*為通訊作者)
Vol.No	397390
Date of Publication	2013-08-01
Reference URL	http://nccur.lib.nccu.edu.tw/handle/140.119/63276