Year	2014
Authors	CHIA-LING LEE
Paper Title	Liang, Rong-Da*;Chia-ling Lee;Wen Tung, 2014.02, 'The role of sunk costs in online consumer decision-making, ' Electronic Commerce Research and Applications, Vol.13, No.1, pp.56-68.(SSCI)(*為通訊作者)
Vol.No	412336
Date of Publication	2014-02-01