Year 2020
Authors RUEY-JER 'BRYAN' JEAN
Paper Title 簡睿哲*;Daekwan Kim, 2020.09, 'International Marketing Strategies in the Age of Digitalization: Past Accomplishment, Current Status and Future Research Direction, ' International Marketing Review,.(SSCI)(*為通訊作者)(本論著未刊登但已被接受)
Vol.No 428216
Date of Publication 2020-09-01