Year	2013
Authors	LIEN-TI BEI
Paper Title	Bei, Lien-Ti;Tsung-Chi Cheng*, 2013.06, 'Brand Power Index – Using Principal Component Analysis, ' Applied Economics, Vol.45, No.20, pp.2954-2960.(SSCI)(*為通訊作者)
Vol.No	367135
Date of Publication	2013-06-01
Reference URL	http://nccur.lib.nccu.edu.tw/handle/140.119/62381