Year	2009
Authors	CHIA-LIN LEE
Paper Title	Chia-Lin Lee*;Reinhold Decker, 2009.04, 'A Systematic Analysis of Preference Change in Co-branding, ' Journal of Applied Economic Sciences, Vol.4, No.1, pp.36-44.(SCOPUS)(*為通訊作者)
Vol.No	310450
Date of Publication	2009-04-01
Reference URL	http://nccur.lib.nccu.edu.tw/handle/140.119/71104