Year | 2012 |
---|---|
Authors | JYH-FU JENG |
Paper Title | D.J.-F. Jeng*;T. Bailey, 2012.09, 'Assessing Customer Retention Strategies in Mobile Telecommunications: A Hybrid MCDM Approach, ' Management Decision, Vol.50, No.9, pp.1570-1595.(SSCI)(*為通訊作者) |
Vol.No | 405050 |
Date of Publication | 2012-09-01 |
Reference URL | http://nccur.lib.nccu.edu.tw/handle/140.119/70651 |