Year | 1997 |
---|---|
Authors | LIEN-TI BEI |
Paper Title | Lien-Ti Bei;Richard Heslin, 1997, 'The Consumer Reports Mindset: Who Seeks the Value-The Involved or the Knowledgeable?, ' Advances in Consumer Research, Vol.14, pp.151-158.(SSCI) |
Vol.No | 163326 |
Login NCCU College of Commerce
Year | 1997 |
---|---|
Authors | LIEN-TI BEI |
Paper Title | Lien-Ti Bei;Richard Heslin, 1997, 'The Consumer Reports Mindset: Who Seeks the Value-The Involved or the Knowledgeable?, ' Advances in Consumer Research, Vol.14, pp.151-158.(SSCI) |
Vol.No | 163326 |