Journal Paper
Year Paper Title
2012 張愛華*;洪敘峰, 2012.06, '消費者認知基礎之企業綠品牌形象衡量模式發展, ' 台大管理論叢, Vol.65, No.1, pp.100-120.(TSSCI)(*為通訊作者)(本論著未刊登但已被接受), vol. 370633, Jun. 2012
2012 張愛華;蕭丞傑*, 2012.06, '消費者行動服務使用意願之研究：跨服務與跨使用者之比較, ' 中山管理評論, Vol.20, No.2, pp.603-635.(TSSCI)(*為通訊作者), vol. 343625, Jun. 2012
2012 張愛華;江旭新*;韓志翔, 2012.06, 'A multilevel investigation of relationships among brand-centered HRM, brand psychological ownership, brand citizenship behaviors, and customer satisfaction, ' European Journal of Marketing, Vol.46, No.5, pp.626-662.(SSCI)(*為通訊作者), vol. 318704, Jun. 2012
2012 曾淑婉*;于卓民, 2012.06, '多國公司產品創新專案網絡構形與影響因素之探討, ' 台大管理論叢, Vol.22, No.2, pp.149-188.(TSSCI)(*為通訊作者), vol. 384953, Jun. 2012
2012 Jia-Wen Liang*;Mei-Fong Lin;Chen-Lung Chin, 2012.06, 'Does Foreign Institutional Ownership Motivate Firms in an Emerging Market to Increase Voluntary Disclosure? Evidence from Taiwan, ' Review of Quantitative Finance and Accounting, Vol.39, No.1, pp.55-76.(科技部A級期刊)(*為通訊作者), vol. 347917, Jun. 2012
2012 林宗輝;周玉娟;戚務君, 2012.06, '財務報表重編與資金成本, ' 中山管理評論, Vol.20, No.2, pp.533-567.(TSSCI), vol. 347126, Jun. 2012
2012 許崇源*;林容芊, 2012.06, '營業用資產會計處理之探討, ' 主計月刊, Vol.0, No.6, pp.43-49.(專業期刊)(*為通訊作者), vol. 372460, Jun. 2012
2012 Ann Ling-Ching Chan;Wen-Ying Wang, 2012.06, 'The causal relationships between aspects of customer capital, ' Industrial Management & Data System, Vol.112, No.6, pp.848-865.(SCI), vol. 363860, Jun. 2012
2012 馮震宇;邱映曦, 2012.06, '數位內容交易與消費者保護之衡平－由網路交易之法定契約解除權與歐盟指令修訂趨勢談起, ' 科技法律透析, Vol.24, No.6, pp.18-37., vol. 379263, Jun. 2012
2012 Chen, Yu-Shan*;Ching-Hsiun Chang;Feng-Shang Wu, 2012.06, 'Origins of Green Innovations: the Differences between Proactive and Reactive Green Innovations, ' Management Decision, Vol.50, No.3, pp.368-398.(SSCI)(*為通訊作者), vol. 388293, Jun. 2012