Journal Paper
Year Paper Title
2004 別蓮蒂, 2004, '優勢與平位比較性廣告之策略運用及溝通效果, ' 管理學報, Vol.21, No.1, pp.47-62.(TSSCI), vol. 198933, 2004
2004 Lien-Ti Bei;Richard Widdows;Etta Y. I. Chen, 2004, 'Consumers'' Online Information Search Behavior and the Phenomena of Search versus Experience Products., ' Journal of Family and Economic Issues, Vol.25, No.4, pp.449-467., vol. 162238, 2004
2004 Lien-Ti Bei;Etta Y. I. Chen;Jong-Youn Rha;Richard Widdows, 2004, 'Consumers'' Online Information Search for a New Restaurant for Dining-Out: A Comparison of US and Taiwan Consumers, ' Journal of Food Service Business Research, Vol.6(3), No.1, pp.15-36., vol. 142948, 2004
2004 邱志聖;Chia-Hung Hsieh;Chin-Hsien Yang, 2004, 'The Effect of Franchisor''s Communication, Service Assistance, and Competitive Advantage on Franchisee''s Intention to Remain in the Franchise System., ' Journal of Small Business Management, Vol.42, No.1, pp.19-36.(SSCI), vol. 147622, 2004
2004 Chen, Chuen-Lung;Kaber DB*;Dempsey PG, 2004, 'Using feedforward neutral networks and forward selection of input variables for an ergonomics data classification problem, ' Human Factors & Ergonomics in Manufacturing, Vol.14, No.1, pp.31-49.(SCIE)(*為通訊作者), vol. 160310, 2004
2004 Sheng-Syan Chen;Kim Wai Ho;Cheng-few Lee;Keshab Shrestha, 2004, 'Nonlinear Models in Corporate Finance Research: Review, Critique, and Extensions, ' Review of Quantitative Finance and Accounting, Vol.22, No.2, pp.141-169., vol. 416494, 2004
2004 司徒達賢;熊欣華;于卓民, 2004, '策略聯盟夥伴之合作信心建立─台灣資訊電子業之實證分析」, ' 管理學報, Vol.21, No.4, pp.47-67.(TSSCI), vol. 255798, 2004
2004 Yang, S.;Yang, C., 2004, 'Economic Statistical Process Control for Overadjusted Process Mean, ' International Journal Quality and Reliability Management, Vol.21, pp.412-424.(EI), vol. 147670, 2004
2004 許永明*, 2004, 'Determinants of United Kingdom General Insurance Company Performance, ' British Actuarial Journal, Vol.10, No.5, pp.1079-1110.(*為通訊作者), vol. 351144, 2004
2004 Chen, Ming-Chi;Yuichiro Kawaguchi;Kanak Patel, 2004, 'An Analysis of the Trend and Cyclical Behaviours of House Prices in the Asian Markets, ' Journal of Property Investment and Finance, Vol.22, No.1, pp.55-75.(FLI), vol. 405524, 2004