邱志聖 Chein yi Huang Min chieh Chuang 2003 Antecedents of Adolescents Loyalty toward the Merchandise of A Celebrity Differences Between the Celebrity Workship and Non Workship Groups Antecedents of Adolescents Loyalty toward the Merchandise of A Celebrity Differences Between the Celebrity Workship and Non Workship Groups the 11th Biennial World Marketing Congress H Spotts and H L Meadoe eds Perth Australia

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年度	2003
全部作者	邱志聖
論文名稱	邱志聖;Chein-yi Huang;Min-chieh Chuang, 2003, 'Antecedents of Adolescents'' Loyalty toward the Merchandise of A Celebrity:Differences Between the Celebrity Workship and Non-Workship Groups., ' Antecedents of Adolescents'' Loyalty toward the Merchandise of A Celebrity:Differences Between the Celebrity Workship and Non-Workship Groups., the 11th Biennial World Marketing Congress,H.Spotts and H.L. Meadoe eds,Perth,Australia..
ISI Number	147974

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