Year	2021
Authors	陳冠儒
Paper Title	Kuan-Ju Chen*;Jhih-Syuan Lin, 2021.09, 'Revisiting the effects of anthropomorphism on brand relationship outcomes: The moderating role of psychological disposition, ' European Journal of Marketing, Vol.55, No.8, pp.2174-2200.(*為通訊作者)
Vol.No	430516
Date of Publication	2021-09-01