年度 | 2016 |
---|---|
全部作者 | 邱志聖 |
論文名稱 | George Chung-Chi Shen*;邱志聖;Chih-Hui Hsiao;Chun-HsienWang;Hsin-Ni Li, 2016, 'Effective marketing communication via social networking site: The moderating role of the social tie, ' Journal of Business Research, Vol.69, No.6, pp.2265-2270.(SSCI)(*為通訊作者) |
卷數 | 411428 |